Justin Ashley
This is a very intriguing story that offers a look inside the management of Ford Motor Company. It is a very inspiring true story where a gigantic ship is turned around in the midst of seemingly impossible circumstances. Not only does the book give a look into the Ford Motor Company and the rest of the Detroit automotive industry, but it brings to light how the automotive industry is woven into the fabric of America, and subsequently the world. Through the leadership of one man, then one team, then "One Ford" an incredible turn-around story unfolds about how Ford is saved from the brink of collapse - saving itself, and the automotive industry as well. Mr. Hoffman has managed to tell an extraordinary story, extraordinarily well. Full of candor and quotes from Mr. Ford himself, "American Icon" is a fantastic read, about a fantastic comeback story, that should be read and shared for generations to come...