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Narrator Rating (37)

Shoe Dog

Unabridged Audio Book

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Norbert Leo Butz

13 Hours 23 Minutes

Simon & Schuster

April 2016

Audio Book Summary

In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike's annual sales top $30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At twenty-four, after backpacking around the world, he decided to take the unconventional path, to start his own business-a business that would be dynamic, different. Knight details the many risks and daunting setbacks that stood between him and his dream-along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.

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  • Michael Murphy

    This is my new favorite book, I didn\'t want to finish it because it was so good.

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  • Kyle Mauch

    Incredible story and a must read for any entrepreneur. Loved the narrator too. Thank you Phil!

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  • Derk Albada Jelgersma

    What an absolutely fantastic and inspiring story! It was well narrated and with had an emotional and constructive finish! Well done!!

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  • Moudhi Almarri

    I'm inspired and beyond proud

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  • Jackie Vance

    Excellent listen, oh to be so inspired! Liked the narrators voice

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  • Clifton Johnson Jr.

    This book is beyond inspiring and couldn\'t put this book down. Highly recommend for anyone especially for those pursuing a dream and small business owners.

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  • Naga Bala Krishnan A

    The book is so inspiring and fresh. Phil has done a great job on telling us the events that made NIKE today. So much to endure, lies, deceit, trust, friendship, it's an emotional roller coaster as well. With passion and sheer determination the man had overcome all the shorts. It's a must buy for anyone. Oh and the narrative is brilliant. 5/5 I would say. Norbert Leo Butz in this whole book never once bored me. He seemed to understand the Buck in the book, his reactions were true to the theme or crux of the story every single part. Athena Nike, God of victory. Here I come searching for my journey. Adios.

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  • Matthew Farrar

    Inspirational, exciting possibly life changing. A business book discussed as epic tale.

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  • Raymond Connelly

    Loved it. There is hope knowing that a regular guy, from a humble start and a can-do attitude, can achieve success.

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  • Karen Jacobson

    Excellent read! Fascinating story of the creation of the Nike brand and culture- the troubles, successes, personalities and tragedies along the way. It's humorous, intelligent and a piece of history. The narrator is perfect and enjoyable to listen to. Highly recommend! Loved it and will be buying for family and friends.

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