Searching for: "Gerry Macpherson"

  • Gerry Macpherson

    How do I open a bed & breakfast? This is a question I am often asked and probably the reason you are checking out this book. Before I answer, let me begin by asking you a couple of questions. Does the idea of being your own boss sound appealing to you?  Is the thought of sharing your corner of the world with guests intriguing? Have you ever thought about owning your own bed and breakfast, but are not sure where to start? If you have answered YES to any of these questions, this book is for you. It is designed to get you started if you have dreams of becoming a successful bed and breakfast proprietor. I'll take you through the process of evaluating your or finding the right...read more

  • Gerry Macpherson

    This book is designed for bed & breakfast owners who do not have the benefit of management training, or a pre-designed organizational structure, branding program or a proven marketing strategy in place. This book is for owners that are basically doing it on their own. If you've ever asked yourself any of the questions below, you're in the right place. - 'How can I get more guests?' - 'How can I encourage my guests to return?' - 'How can I organize my business so I don't have to be there 24/7?' - 'How can I find and keep the right employees?' - 'How can I market so I reach my target clientele?' - 'How does my hospitality property compare to my competition? This book...read more

  • Gerry Macpherson

    This book is designed for a hospitality property owners/managers who do not have the benefit of a ready-made organizational structure, branding & marketing.   Have you ever asked yourself any of the questions? "How can I get more guests?" "How can I encourage my guests to return?" "How can I organize my business so I don't have to be there 24/7?" "How can I find & keep the right employees?"   "How can I market so I reach my target clientele?" "How does my property compare to my competition? This book will give you the resources to help you clear common hurdles many hospitality property owners & managers face.   What type of owner/manager you are: A business opportunist, a...read more

  • Gerry Macpherson

    How do I open or grow my hotel, a resort, inn, or bed & breakfast? This is a question I am often asked, but before I answer, let me begin by asking you a couple of questions. - Is the idea of being your own boss sound appealing to you?   - Is the thought of sharing your corner of the world with guests intriguing? - Have you ever thought about owning or operating your own hospitality property, but are not sure or the steps to take to ensure success? If you have answered YES to any of these questions, this book is for you. In this book, I will share you more than just quick-fix tactics but instead how to develop successful long-term operation methods. For easy use, this...read more

  • Gerry Macpherson

    How do I open a bed & breakfast? This is a question I am often asked and probably the reason you are checking out this book. Before I answer, let me begin by asking you a couple of questions. Does the idea of being your own boss sound appealing to you?   Is the thought of sharing your corner of the world with guests intriguing? Have you ever thought about owning your own bed and breakfast, but are not sure where to start? If you have answered YES to any of these questions, this book is for you. ·        It is designed to get you started if you have dreams of becoming a successful bed and breakfast proprietor. ·        I'll take you through the process of...read more